Strategy Foundations

Read the article titled “What Is Strategy?” located at the article titled “Eight Maxims of Strategy”, located at

Compare and contrast the main characterization of strategy that both Porter and Sir Liddell-Hart present in their respective articles.

Lady Gaga has been compared to Madonna with regard to her ability to court popularity and cultivate fame. In terms of strategy, what do you see as the main similarities and main differences between Lady Gaga (p. 8) and Madonna (p. 439)? Why has Madonna/Lady Gaga been so successful?

Provide references when quoting and/or paraphrasing.

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